ICE South West
The Institution of Civil Engineers (ICE) plays a nationally significant role in policy influence and formation around civil infrastructure, societal, economic and environmental issues, as well as planning and regeneration. Within the UK, ICE has 12 regions.
Coast provides interim and campaign communications support for ICE South West. Recent work includes the launch of a 15-minute film that celebrates 500 years of engineering innovation in Plymouth – all screenings were fully booked with more than 12,000 views online – as well as public relations and social media activities during a period of structural change.
Coast’s relationships with print, digital and broadcast journalists maximised coverage of the film launch and increased social media followers by 33% in just three months.