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Stakeholder engagement
Stakeholder influence is the key to a successful project. Good engagement builds trust, manages expectations and reduces risk.
Engagement is not a tick-box exercise. It involves forging real relationships. It’s two way: listening, as well as informing. We provide an integrated service, ensuring stakeholder engagement is complemented with public affairs and public relations to help you reach and connect with the right people.
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Public relations
Public relations is about getting the right messages to the right people. Effective, well-managed communications can transform the prospects of an organisation.
There is no one route to successful public relations. Our campaigns are bespoke to every project, supporting client ambitions by building trust, establishing credibility and developing a positive reputation.
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Public affairs
Communicating successfully with politicians, governments and decision makers relies on understanding their agendas, and how to create opportunities that work for them.
It’s not just about ministers and members. Our approach establishes credibility and builds a community of influencers and advocates, including key civil servants and journalists – all part of the wider terrain.
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Strategy
All effective public relations work begins with a strategy, underpinned by a plan of action, demonstrating how communications will support overall organisational goals.
At Coast, we think that the strongest strategies are confident, focused, flexible and make the best use of available resources.
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Industrial relations
Good employee and site relations support a project’s progress. Whether you’re delivering a difficult message to your workforce, dealing with industrial issues or encountering union activity, you need to talk effectively to your audiences.
We work with all tiers of management, many trade unions and other partners to broker agreements, manage the messaging and provide a clear approach to difficult challenges.
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Crisis management
No one wants to face a crisis but sometimes serious events are unavoidable. Being prepared can substantially lessen the impact of negative publicity, and can stop a situation going from bad to worse.
Should the worst happen, our team offers hands-on support, guiding you through and developing a strategy to defuse and manage the crisis. Our network of contacts can help us get ahead of the story and bring it under control before it has time to escalate.
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Research
Research is fundamental to all communications. Whether it relates to industry changes, political landscape or stakeholder opinion, up to date information underpins effective communications.
Research informs our advice and is an integral part of our work at Coast. Tailored insight allows us to develop strategies and enable clients to react swiftly to industry changes, opportunities or potential threats as they arise.
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Events
Events come in all shapes and sizes. From photo-ops and workshops to conferences, launch events, business breakfasts, indoor or open-air events.
We aim to provide our clients with the surety of a well planned, properly resourced, and smoothly organised event, whatever its nature.
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Training
Training has many benefits, from improving business productivity and promoting innovation to encouraging employee satisfaction.
Our tailored training services are based on current best practice and help clients to further their understanding of public relations, the media, communications and public affairs.
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Marketing
By using public relations alongside marketing and advertising, we can develop powerful campaigns for projects.
Working with specialist partners, we manage the development of marketing materials to support our campaigns. We combine creative marketing with influential communications to build compelling materials.
Our latest work
Proud to be located in Cornwall, we work with private and public sector clients and not-for-profit organisations throughout the UK…
Client Testimonials
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“Coast PR team is very reactive and flexible, which is definitely sensible in our demanding industrial worksite activity. Their network is very wide, that is always useful to anticipate some constraints and decisions to make our project life easier. Coast team’s best skills: ability to manage communication with every kind of stakeholder in almost any situation, with calm, clarity and professionalism.”
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“Coast have particularly excelled in delivering clear and compelling messages for our South West MPs to lobby for improved reliability and resilience, better connectivity and enhanced capacity and comfort. We are now reaping the benefits of these efforts with Ministers committing to a significant rail investment programme, which will enable our economy to continue to thrive and grow.”
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“Coast are our right-hand team! They provide myself and my team with professional communications and PR advice and support whenever and wherever we need it, but more than that, they are accessible and approachable people – and just very easy to do business with.”
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Coast Communications bring a wealth of experience in the waste management sector and have led the stakeholder engagement from construction through to the operation phase of our project in Northwich, excellently. As part of this ongoing stakeholder relations work, they have established a Local Liaison Committee which is a useful forum for providing open discussion between industry and community, building relations to ensure a transparent relationship is continued throughout the project. We highly value their work and would recommend their services.”
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“We use Coast for many of our jobs that require timely and precise public consultation, and community research and engagement. Their services have proven to be crucial in educating the public on the details and benefits of our Planning Applications and development proposals. The Coast Communications team is well-qualified, and their project delivery is always well put together and consistently prompt.”
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“In my experience the Coast team have been personable, professional, flexible and well connected. They invested time to understand us and our needs, and that has meant they’re easy to work with. It has also paid dividends in their ability to amplify National Parks England’s messages nationally and to reach the heart of Government. We consider them an integral and valuable part of our team.”